With so many things available through technology to market and reach your customer directly today…why don’t more business owners take on more of their own marketing efforts?
You would have to have been on another planet this past decade not to know we have entered into a new business era. This is so a direct-to-consumer market now. People want customization and personalization and a one-to-one experience. The middle man and gatekeepers are dying off by the droves in every… Continue
Added by Hazel Nieves on May 4, 2010 at 9:30pm —
Baby Boomers and laughter… it was the best of times. Think about what we saw in the 60’s and 70’s on TV and at the movies. We grew up with Johnny Carson and watched him before we went to bed. Millions of women in this country slept with Johnny every night.
Boomer audiences responded to the irreverent humor of the time by becoming weekly watchers of “Laugh In” and “Saturday Night Live.” Members of both shows became instant stars and many went on to movie careers.
People made time… Continue
Added by Phil McMillan on May 4, 2010 at 7:11pm —
In my coaching practice, I often hear complaints from job seekers over 50 regarding not being considered for a full time position by a GenXer.
“I was fully qualified and it makes no sense” is the most common complaint. “They simply don’t know how to hire” is another one. “They told me that I was over qualified” is a favorite objection. Other comments cannot be repeated.
To put some perspective on it, here are some observations I have made both as a coach and executive… Continue
Added by Randy Block on May 4, 2010 at 2:04pm —
Baby Boomer homeowners who are “upside down” in their mortgages face tough choices. Their home equity evaporated when the recession hit, and now they owe more on the property than it is worth. Perhaps they have lost their jobs too. Probably their savings have been reduced. They look around the neighborhood and see that properties similar to theirs are selling at two-thirds or even less of their mortgage amount. What action should they take? What are their alternatives?
This is… Continue
Added by Al Kernek on May 2, 2010 at 9:25am —
By Rosemary Lichtman, Ph.D. and Phyllis Goldberg, Ph.D.
Have you found this article by surfing the Internet for topics of interest? Or responded to a Google Alert about a subject that concerns you - brainpower, aging parents, growing children, nourishing relationships, family conflicts, Sandwiched Boomers? If so,… Continue
Added by Sandwiched Boomers on April 17, 2010 at 10:52am —
Strength is an important topic, particularly for Baby Boomers.
How can Baby Boomers maximize physical strength as we age? The place to start is choosing to be strong. Choose strength. Choose physical power. Incorporate it into your values and your beliefs and into the physical expression of who you are. Continue
The Good News...
The good news is that age and…
Added by Michael Barrett on April 7, 2010 at 4:00pm —
Here is my “Top 5″ list of activities that will keep us Baby Boomers in
shape for the rest of our lives. Baby Boomers need to stay in shape… we
still have a lot to do. We must help our children and grandchildren take
over this country (and keep the riff raff out). Hey, they need our
experience, right? Of course they do.
On a more serious note, we owe them what we know. We need to help them
avoid our mistakes. We should want our children to do better than… Continue
Added by Phil McMillan on April 1, 2010 at 9:48am —
The on-coming Baby Boomer retirement tsunami has piqued the interest not only of builders and developers but has also attracted the interest of many small communities.
As communities initiate programs to
attract retirees they look to other communities with successful programs they can model. The final product is most frequently discussed. However, it is the process which is the most critical aspect in creating the desired end result. Generally speaking, there are three distinctive… Continue
Added by Joe verdoorn on March 19, 2010 at 8:30am —
I figure this is the BEST place to air my grievance over the exclusion of black baby boomers. Every time we hear about baby boomers, we are being given the picture of how we grew up in the "good old days" where life was much simpler. Any time there is a discussion about baby boomers, blacks are rarely, if ever, involved in the discussion.
Case in point: The 7th annual baby boomer summit is happening in Chicago. Not one panelist (based on my last look) is a black baby boomer?… Continue
Added by Beverly Mahone on March 18, 2010 at 10:35am —
I watched the Tom Brokaw Report on Baby Boomers the other night and I
have to say that I found much of it disappointing. He might as well have
done a study on the NBC reporting of the 60’s which was, as I
remembered it, just a sliver of the reality of the 60’s here in the USA.
Come on, Tom. You’re better than that. I like Tom Brokaw, I really do. I
disagree with him on many issues but he comes across as a decent
honorable man. But now I’m wondering if… Continue
Added by Phil McMillan on March 15, 2010 at 2:35pm —
There was a song that was made popular by Bette Midler in 1973 called “You’ve Got To Have Friends”. Friendships and socializing with others is important at any age, but especially in the 55+ years.…
Added by Laura Kay House on March 13, 2010 at 10:21pm —
Baby boomers born between 1952 and 1958 -- not getting old any time soon.
I've often thought that one end of the baby boomer age range has nothing in common with the other end. Okay, that doesn't mean that it should be sub-divided into three groups. But so it goes -- MetLife released its Boomers in the Middle
report about the attitudes of this age range of… Continue
Added by Laurie Orlov on March 3, 2010 at 4:02pm —
The year of the 'care'.
As one VC executive, Andy Donner of Physic Ventures, noted recently, this is the year of the 'care'. There seems to be a growing list of vendors who are trying to offer some sort of 'keep in touch' product that connects an older person with family members who may live elsewhere. The basic element is to provide some means to signal 'concerned about you' from family members and obtain the response 'I'm all right' from the older… Continue
Added by Laurie Orlov on March 2, 2010 at 12:30pm —
A growing awareness among small rural towns has led many to seek ways to enhance their competitive position for recruiting larger percentages of the rapidly expanding boomer population. The 65 and older population reached 38 million in 2008 and based on bureau of census projections the over 65 age group will expand to 85 million by 2050. Although national developers will continue to capture their share of the boomer population, it is apparent that existing rural communities can enhance their… Continue
Added by Joe verdoorn on February 4, 2010 at 11:31am —
By Robert Fowler, Retirement Media Inc.
I have always been a fast eater and could finish a lunch at work in time to do errands and be back at my desk on time. But it was no pleasure and was fast, crowded and many times expensive.
Now that I am retired, at home and flexible, I have discovered a simple pleasure that I frequently look forward to: going out for lunch. No I am not talking about the retirement lunch when you are leaving a company. I am talking about going out… Continue
Added by Robert Fowler on January 31, 2010 at 9:16am —
All of us know friends who have lost their jobs in this recession. Some of us have been looking for new employment as well. To lighten this transition period (which, of course, will lead to something better-and maybe totally unexpected),
a new blog
has appeared, and it describes the new and hilarious experiences of the Boomer male, suddenly taking over the many chores of the household as he searches daily for a new… Continue
Added by Mary M. Bevevino, PhD on January 13, 2010 at 9:46am —
Added by Raul O'Farrill on January 9, 2010 at 10:04pm —
For the next 7 days I’ll be sharing one story a day about a woman who reached her turning point. I don’t believe there is a single “way” to transformation. There is only our own unique way, and only we can do the work necessary to achieve our own sacred success…
We all have them: Those defining moments when the forces of head and heart come together with crystal clarity and we know that what we’ve been doing, or haven’t been doing, is no longer… Continue
Added by Evelyn Kalinosky on January 5, 2010 at 4:28pm —
According to Samantha Critchell of the Associated Press, 2010 is a “new day” for forty-something women. “Women are where it’s at in the world of entertainment — and we’re talking “women” not “girls” for the most part. Forty-something women, especially Sandra Bullock, had a banner year in 2009, and their influence is expected to continue,” writes Critchell.
She quotes Bonnie Fuller, editor-in-chief of HollywoodLife.com who believes:”There’s a… Continue
Added by Evelyn Kalinosky on December 29, 2009 at 7:08pm —
We loved them all. Several “One Hit Wonders” had very successful songs throughout the 60’s. Hey, how could you not shed a tear every time you hear “Who Put the Bomp in the Bomp, Bomp ,Bomp, Bomp, Bomp”… maybe even two or three tears, huh?
Well, as the Baby Boomer Music King, I have my own very valuable Top Ten list of One Hit Wonders. Remember these?
10. “In the Year 2525″ (1969) by Zager and Evans - These two University of Nebraska students hit #1 in the summer of 1969… Continue
Added by Phil McMillan on December 18, 2009 at 1:00pm —