Added by Mary Kay Cetan on December 2, 2013 at 2:59pm —
The growth potential for marketing to boomers – for brands that move quickly, empathise and engage with this audience is great.
“Liberated for the first time from their obligations, turning their attention to new hobbies and interests is why we refer to them as ‘The Unstoppables’. And it’s why companies should sit up and take notice of their needs. It’s a win-win. And not one to be ignored.”
This is the takeaway from two recent studies by Added Value. They… Continue
Added by Eric R. Brody on December 2, 2013 at 12:14pm —
"The Wise and Sassy Club" Boomers at their best! This is an organization where Boomers can impact and empower future generations. Empowering them to fulfill on their dreams.
This is for boomers who do not want to fully retire and want to contribute back to society and the world. Boomer's have allot of wisdom, experience and leadership. They are mentors, wives, husbands, parents, grandparents, executives and life coaches.
I am in the process of creating the foundation for… Continue
Added by Janet Schools on December 1, 2013 at 4:30pm —
Today I am imagining what we can do together to create positive change through shared findings, understandings, and meanings. We can dismiss aging stereotypes. Improve quality of life – for everybody. Continue
Here is an opportunity to talk with each other and clarify what it means to be in "elderhood"-- Our mutual clout is more powerful today than at any time in history given the huge number of Post-50 People. And, I do believe, from the bottom of my heart, that we can modify ageist…
Added by janeAnne narrin on November 22, 2013 at 10:57am —
Have you ever felt overwhelmed as a new entrepreneur? You know – those moments, when you are behind your computer wondering where the heck do I begin? It typically hits you on a Monday morning as the whole week looms ahead of you.
For those of you NOT working with a Business Coach, this can feel devastating – and it should! After hosting the retreat with my new entry-level clients last week, I saw the look of horror in their faces just after the first… Continue
Added by Pat Mussieux on November 15, 2013 at 2:49am —
So many entrepreneurs are confused about what they need to succeed. It’s a website. No, it’s a new package. No, it’s a book.
Actually, to succeed in business and in life, you need critical thinking skills – a powerful mindset!
The way we think can either make us or break us. I see it all the time. I hear it all the time. At a recent business event, the results of survey showed that the major of the audience were challenged by… Continue
Added by Pat Mussieux on November 11, 2013 at 1:41am —
Freelancers are happy.
That might be because they earned 45% more than a normal worker ($68k vs $45K) and while spending more time with family and friends (only 29% worked a forty hour week).
Those lovely stats came from a terrific infographic created by the Freelancers Union about the pros and cons of freelancing. I'll go on record as saying that freelancing… Continue
Added by Dina Eisenberg on October 17, 2013 at 2:49pm —
A cup of hot bold, aromatic coffee is one of my most delightful elixirs and faithful morning companions. I am one that does not pop out of bed with vim and vigor to greet the day, rather I wake muddled and fuzzy headed until I can consume my mug of delicious instant-producing clarity that enables me to greet and step lively into my day. For my birthday last year I received a new brewing system that allowed me to stimulate my neuro- transmitters quicker and with much more ease. I loved my new… Continue
Added by jan brehm on October 15, 2013 at 12:56pm —
Rosemary Lichtman, Ph.D. and Phyllis Goldberg, Ph.D.
Remember playing car-racing games at the arcade, trying to stay on the virtual road while going as fast as you can? In those videos, sharp curves keep switching and obstacles suddenly appear, causing you to crash and burn if your reactions aren’t fast enough.
It may be fun to play a game, but what about when life itself mirrors this wild ride? Whether you're actually on a… Continue
Added by Sandwiched Boomers on October 11, 2013 at 1:23pm —
As a woman entrepreneur, who seriously intends to succeed in business, attending live events is a MUST-DO activity! It is simply the best way to make connections and develop the know-like-trust factor.
If you are one of those people sitting at your desk thinking and believing that prospects are going to find you there – well, you are seriously mistaken. You must get up – get out – and connect.
There are some things to consider, however,… Continue
Added by Pat Mussieux on September 20, 2013 at 4:09am —
I am a new member, I just wanted to introduce myself and give you a little background. Losing my mortgage business at age 56 was bad enough, but after also being…
Added by Chris Vaca on September 10, 2013 at 9:07am —
Added by Peter Wolfson on September 4, 2013 at 1:30pm —
Are you working in clutter in your office? Have you actually moved to a different working space just so you can spread out, breathe, think and function effectively?
When there is chaos on the inside, there is chaos on the outside. For me, I always know I am facing a challenge of some kind when I stop, look around and realize there is chaos in my office. Chaos on the inside leads to chaos on the outside – but the reverse is also true, I… Continue
Added by Pat Mussieux on August 30, 2013 at 6:58am —
Is your life an endless cycle, revolving around work and taking care of the kids? If so, you’re not alone. In a recent study by the Families and Work Institute, ½ of American women say they don’t have enough time to spend on themselves and to choose the activities they enjoy. We all know that saying ‘yes’ to more responsibility can make us feel safer with the boss and help us avoid conflict in the family. But too often ‘yes’ is our default mode with just about… Continue
Added by Sandwiched Boomers on August 29, 2013 at 1:58pm —
At one time or another, you may need to provide nursing care to a family member and you may not be able to provide such care at home. In that situation, you may seek out a nursing home to deliver the appropriate care. In theory, a nursing home should be a place where the highest quality-care is provided in a safe and attentive environment. In the real world, a nursing home can be a very dangerous place. However, here are a few steps you can take to make sure your loved one is… Continue
Added by Martin Solomon on August 28, 2013 at 4:52pm —
I'm delighted to announce my new book "BEYOND THE FIRST DRAFT: Writing Techniques of the Pros" is now available on Amazon. In this new book I'm sharing all the lectures from my popular Bootcamp for Novelists classes on advanced writing techniques--techniques that will make your stories stand out from the crowd.
My “Techniques of the Pros” online writing classes have been praised for providing a wealth of information in a clear, concise, and easy to understand style, and since I'm no… Continue
Added by Linda Style on August 27, 2013 at 6:22pm —
Did you think it would be ‘easy’ having your own business? I was driving through a small business area of town last week and commenting to my friend that many people just have absolutely NO idea what it takes to have a business and to succeed in business.
There are so many misconceptions about what it takes to succeed as an entrepreneur. Anyone who knows me knows that I like to keep things simple. So, taking this simple approach, I want to speak to a number of different… Continue
Added by Pat Mussieux on August 23, 2013 at 6:53am —
Our current marketplace is a glut of self-help, methodologies and coaching gurus. Daily email is populated with (free:) content, podcasts, and invitations to webinars. Motivational speakers intone the airwaves, and daily tweets include a recycling of famous quotes and other inspirational tidbits.
With all the available personal development aids at one’s disposal, how do solitary souls detached from their true purpose, or disconnected from what once seemed…
Added by Mark Hofmaier on August 22, 2013 at 7:59pm —
I am often surprised when I get the question: ‘what is a list’?! It’s interesting how much we assume as entrepreneurs when we are talking to each other.
Back ‘in the day’, we used the term database – and that’s all it is. It’s your rolodex – it’s your contact – it’s your network. In this day of technology, we call it ‘the list’. And yes, you need to have one in order to grow a profitable business.
Why is that? You need a list… Continue
Added by Pat Mussieux on August 21, 2013 at 8:30am —
Branding is an expensive exercise. Using social media, cash-strapped initial business boomer owners can build the "YOU" brand inexpensively; as long as you are willing to invest the time and learn the skills.
A brand communicates to customers, prospects, suppliers and communities trust.
A brand… Continue
Added by Roberta Budvietas on August 15, 2013 at 3:03pm —