Just created the following blog post and added a short terrific video by Marti about how marketers are missing the opportunity to connect to Baby Boomer Women.
Forget Your Weaknesses~Focus On Your Strengths by Marti Barletta"
This is a group for companies that sell products or services that relate to the aging population. Specifically, lets share ideas that lead to improved online visibility, web site traffic and search rankings - the core metrics of marketing today.
"Baby Boomer Steve Bridges, born 1964, is spot on as President Barack Obama in these two videos. The videos feature the amazing talent of prosthetic makeup artist, Kazu Tsuji. Late-night comedians might struggle to find humor about our new president,…"
"14 Things We Always Wonder About Baby Boomer Men
How baby boomer men can race a car at over 100 mph without killing themselves, or sport baseball stats from the last 50 years, but can’t figure out:
How the garbage gets taken out and new…"
Our vision: We promote the awareness, benefits and value of products and services for our aging society while directly benefiting our members by evolving into the world’s leading aging-focused technology consortium.
Welcome to Boomer Authority™. We are delighted to have someone of your professional caliber join the community.
To help maximize your active participation, you are encouraged to review the two documents listed below.
New Member Welcome Kit ─ Here you will find information about creating your professional profile page, programs, participation, and policy. Click http://bit.ly/WelcomeKit
Partner with Us ─ Boomer Authority™ has numerous unique partnership arrangements. We review all opportunities for collaboration. For more on the types of JVs, branded-content deals, and poll and survey collaboration, read Partner with Us http://bit.ly/PartnerwithUs_v-3
Send me an email if you have questions. Have a prosperous day!