Posted on March 10, 2013 at 9:40am
By Anne-Marie Kovacs, Principal, Marketing & Strategy As professionals running a social marketing agency that specializes in reaching Baby Boomers through social media, it matters that each of our team members be accountable for staying on top of trends relating to Boomers as well as all trends in social media (that’s a hard one to keep up with!!), advertising and marketing in general. Unfortunately, the trends in marketing to Boomers have not changed since… forever. Either we (baby…Continue
Posted on January 24, 2013 at 12:59pm
By Audrey van Petegem, Senior Editor
My husband surprised me with a 50th birthday party this summer. He invited all my friends throughout my many stages of life to come and share pictures of me when they knew-me-back-when. It was really fun to watch the slide show and reminisce about the good times with old friends.
There was one of me on my father’s sailboat that my…Continue
Posted on November 13, 2012 at 9:20am
Posted on July 31, 2012 at 10:57am