BA|Opinion Exchange™ is Bringing New Insights and Revenue to Boomer and Senior-focused Blogs, Websites, and Social Networking Portals
For several months Boomer Authority™ has been working on a project with Civic Science that is likely to forever change how research about the 50+ demographic is gathered, optimized, and monetized.
Boomer Authority™ is now bringing new revenue and consumer insights to members of our association. Through a partnership with CivicScience Inc, the leading online polling and data-exchange company, the BA| OpinonExchange ™enables web publishers to capture and monetize polling data from their audience.
HERE’S HOW IT WORKS
The BA|OpinionExchange™ can be integrated with polls already running on your site or e-newsletter. If your site does not currently feature a polling application, you can easily download a lightweight ‘widget’ ─ which the size will be customized to fit your website.
The BA|Opinion Exchange™ delivers a three-question poll to your users every time they visit your site. Questions are generated from an approved queue of Boomer and Senior-related current events, consumer brands, and profile questions. Publishers can also add their own questions if they choose.
Visit and test drive for yourself the BA|Opinion Exchange™!
REAL-TIME USER INSIGHTS
The BA|Opinion Exchange™ produces a stream of real-time audience data for BA-member web publishers and their advertisers. An intuitive data management and analysis platform allows publishers to search, query, and cross-tabulate user response data. Site users are segmented by up to 54 key demographics and profile traits. Publishers can also share data with advertisers and ad networks to enable more targeted and profitable ads.
NEW REVENUE WHILE YOU’RE SLEEPING
By participating in the BA|OpinionExchange™, your response data can be included in syndicated marketing research reports developed and sold to third-party customers. These customers may also, from time to time, wish to deliver custom poll questions to all or some of your site audience for a fee (*No questions or other content will ever appear on a site without expressed approval). Through its agreement with BA, CivicScience will sell and manage customer transactions and, most importantly, compensates publishers for an amount equal to 50 percent of any revenue derived from its audience.
There are no upfront costs for Boomer Authority™ members that want to participate in this research and revenue-generating opportunity. Getting started is easy. Just complete the brief Registration and Information Form.
http://www.civicscienceinc.com/boomer_registration.php
A Civic Science representative will get in touch with you shortly thereafter to address questions and size a widget for your website.

Professional Development Initiative Announced
for Career and Life Transition Coaches
Boomer Authority and JobsOver50 have entered into a strategic alliance with ReCareer Inc. to become a "Career Advantage Partner" and provider of professional development education and training.
ReCareer Inc. will offer its proprietary professional development curriculum to men and women seeking to advance their bonafides in the coaching profession and to secure a significant point of differentiation as a Career and/or Life Coaching Authority.
Coaches that complete the Recareer professional development program conducted by nationally acclaimed author and lecturer, Dr. Richard Johnson, Ph.D, are automatically eligible to become a “Certified JobsOver50-Boomer Authority Career Coach.” Dr. Johnson will also serve on the credentials oversight committee.
Click HERE details and to enroll in the ReCareer Professional Development program.
Click HERE for complete details on the benefits of becoming a Certified JobsOver50-Boomer Authority Career Coach.
The New "Certified Career Coach" Program is Now Available!
JobsOver50 / Boomer Authority™ Certified Career Coach Program ── JobsOver50.com and Boomer Authority™ Association has launched the nation's premier Certified Career Coach program. The mission of this program is to help Baby Boomers find new career insights, encore career paths and, of course, job opportunities. The program empowers 1000s of Baby Boomers to connect directly with Certified Career Coaches for advice and counsel. This initiative is an ideal revenue-generating opportunity for Life Transition Coaches, 50+ Employment Experts, and Encore Career Facilitators. To read the full details, click HERE!
Boomer Authority™ [Career Center]

Boomer Authority™ Association has entered into a joint venture with JobsOver50.com, whereby the nation’s largest 50+ job site will become the association’s official Career Center. The collaboration is designed to offer a valuable job posting service to members of Boomer Authority™.
Boomer Authority™ has partnered with online marketing and PR service provider SeniorCareMarketer.com (SCM) to offer participating members with access to vast media databases, PR / marketing campaign tools and SEO visibility metrics─all targeted to the 50+ baby boomer marketplace.
SCM will make its proprietary online marketing and news distribution services available to all members of Boomer Authority™.
At your disposal is a comprehensive suite of marketing and PR tools that will help you increase brand awareness, develop new business opportunities generate incremental revenue, and reach a myriad of buyers and decision-makers throughout the senior care space.
To learn more and receive a special member discount, click HERE
Boomer Authority™ and SRES Partner to Add More Value to the
“Senior Real Estate Specialist” DesignationWith the SRES designation addressing the fastest growing market segment in real estate, Boomer Authority™ Association and SRES have launched the first “Value-Added SRES Designation Program” for real estate professionals serving the 50+ demographic. Sandra Levitin, Kalon Women, is a special advisor to the Value-Added SRES Designation initiative. More information is here.
Boomer Series eBooks Boomer Authority™ Association has partnered with The Boomer and The Babe to help bring to the marketplace the “Boomer Series,” a collection of eBooks. The Boomer Series™ is a collection of eBooks that will be sold for download to the various eReaders, as well as to Smartphones and personal computers. The Boomer Series eBooks are short, informative eBooks that cover the important things in life, love, success and happiness.
You may be the next Boomer Series author if you have answers and solutions for creating a better life. Visit www.BoomerSeriesBooks.com for more information or call 623-328-8820.
© 2012 Created by Martin D. Diano.